A Methodological Framework for Designing Business Intelligence Systems Aligned with Strategic Goals and Organizational Processes
Keywords:
Business Intelligence, organizational dashboards, strategic goals, key performance indicators, Delphi technique, fuzzy logicAbstract
Purpose: This study aims to present a systematic method for designing a Business Intelligence (BI) system based on the strategic goals and processes of the organization.
Method: This descriptive study targets managers within the pump and electric motor manufacturing industries as its statistical population. The research was designed and carried out in three stages. In the first stage, the strategic goals of the organization were evaluated in terms of the possibility of participating in business intelligence systems. For this evaluation, four main criteria were used, which were derived from a previous study. Data for this phase were collected through expert-completed evaluation matrices then using the Shannon entropy statistical method, the weights of the criteria were calculated and a score was assigned to each goal. Goals with scores higher than 0.8 were selected for participation in the design of the BI system. In the second stage, a matrix was designed to examine the impact of process groups on the selected goals, and expert opinions were gathered using a five-point Likert scale. Given the uncertainty in the responses, data analysis was conducted using fuzzy logic. After defuzzification, the processes that influenced the strategic goals were identified. In the third stage, key performance indicators (KPIs) aligned with the selected processes and goals were identified. This analysis was carried out using the Delphi technique over five rounds to reach a final consensus. The finalized indicators were selected as the core components of the organization's Business Intelligence system.
Findings: The final outcome of the study is an operational framework for designing a Business Intelligence system based on the organization's strategic goals and processes.
Conclusion: By identifying goals that can be supported by business intelligence and applying the proposed methodology, the ability to monitor the achievement of strategic goals is provided, leading to improved organizational productivity.
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